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Configuration and integration of third-party service APIs.
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Automation of workflows.
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Development and maintenance of internal tools, ensuring the functionality of funnels, tracking systems, and conversion rate optimization.
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Tracking and analytics, including tracker setup.
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Data storage and processing (MySQL, PostgreSQL, ClickHouse, BigQuery).
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Optimization for loading speed, SEO, and moderation bypassing.
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Frontend development and landing pages: layout design and updating the logic of landing pages and Progressive Web Applications (PWA).
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A/B testing of user interfaces.
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Backend development: support and enhancement of CMS using frameworks such as Laravel and Spring Boot.
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Security and infrastructure management, including scaling (load balancing, CDN).
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Team collaboration: working closely with media buyers, designers, and analysts.
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Maintenance of technical documentation.
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Prompt troubleshooting of issues related to campaign rejections or landing page failures.
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Proficiency in PHP and the Laravel framework, including its core features like Eloquent ORM, Blade templating engine, routing, middleware, and authentication.
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C# (Asp.NET), Java (spring boot)
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Experience with database design and management (e.g., MySQL, PostgreSQL) and interacting with databases using Laravel’s ORM.
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Ability to build and consume RESTful APIs for data exchange between front-end and back-end.
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Understanding of architectural patterns like MVC (Model-View-Controller) and OOP (Object-Oriented Programming).
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Knowledge of server administration, deployment, and potentially containerization tools like Docker.